BetMGM to offer odds and analysis in media deal with The Athletic

Partners will seek to create “immersive betting experience” for paid subscribers on brand new betting hub

Entain and MGM Resorts’ JV BetMGM has become the exclusive sports betting partner for The Athletic in a content deal that will establish a new betting vertical across the sports media brand’s digital channels. The Athletic Betting Hub will be created to offer up content and unique product integrations between the two companies, including integrated…

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