FanDuel Group Announced to launch real-time highlights this week PGA Tour Golf event for FanDuel Sportsbook app users. In August, the company was appointed as TOUR’s official betting operator, promoting the right to use the TOUR mark in the United States.
Under this agreement, FanDuel will create pre-game and post-game betting programs and distribute highlights to betting sportsbook users, in addition to the right to place ads within TOUR Media and TOUR Partner Platforms. You have also been granted the right to enable content and video.
Adam KaplanGM / VP of Sports Content at FanDuel Group explains: “The experience of the FanDuel Sportsbook app is more than just betting. Now you can deliver, consume and act on the best TOUR highlights each week.
“Part of our ongoing focus is to provide a fully integrated experience that enables our customers to follow and interact with the sport of interest in real time.”
Norb GambuzzaThe PGA Tour Media and Gaming SVP said: “We are delighted to share the tour highlights with our customers to further stimulate the marketing relationship of the official betting operator with FanDuel. Attracting new fans with PGA Tour content is part of our sports betting strategy. A top priority, this innovation by FanDuel is an important step in that direction. “
Starting this week at TOUR’s Farmers Insurance Open, operators WSC sportsAI technology that delivers highlights to betting customers through the FanDuel Sportsbook app notifications for each 2021 TOUR event. Customers will be able to see automatic highlights through rich media push notifications by leveraging and enhancing in-game real-time content. Customer experience.
The FanDuel Group added that it has the opportunity to start by offering TOUR golf content and expand to other sports.
FanDuel Offers Real-Time PGA Tour Highlights in Sportsbook App
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