GiG Boosts Business Intelligence Thanks to Qlik Deal

Gaming Innovation Group (GiG) has renewed its partnership with Qlik Tech International, the leading business intelligence provider. The renewed partnership allows GiG to strengthen its business intelligence through its real-time data platform.

GiG’s next-gen, scalable data platform is designed to respond to the critical data needs of partner operators by providing a real-time, compliant, secure and self-serving platform. Its data platform is able to integrate with its player account management platform as well with any other third-party solution. The implementation of enhanced data visualization will enable its partners to visually analyze their real-time data insights using the self-serve dashboard.

To make this possible, GiG carried out extensive research regarding data visualization tools. The research ranged from open source to off the shelf options to ensure the selection would best serve the data needs of its partners. Thanks to Qlik’s simple interactive dashboard delivery and straight forward process of securely embedding into its platform, its newest partner was a clear choice.

The solutions from Qlik allow its partner’s data platform to enhance user-driven self-service business intelligence, enabling operators to make better decisions and to create a data-driven iGaming business.

A No Brainer

Representatives from Gaming Innovation Group, which recently added iPoker to its Playtech platform, say that they are happy about being in business with Qlik and that choosing this brand was an easy decision as they mirror its own commitment to data excellence.

Chris Armes, Chief Information Officer at GiG added: “We are happy to have partnered with Qlik for the data visualization for our data platform. In the selection process, it was evident that Qlik mirrors GiG’s commitment to data excellence, the collaboration allows us to best serve our partners business intelligence needs.’’

Rosagrazia Bombini, Area Vice President OEM EMEA at Qlik, commented: “Gaming Innovation Group has been providing innovative iGaming solutions to their customers for a number of years. We are pleased that GIG has chosen to partner with Qlik to embed Qlik Sense® into their next-generation data platform so it provides actionable real-time insights and thus enables GIG’s customers to make critical business decisions that are truly data-driven.”

More about GiG

The technology company, which also recently took on Volt as a partner, operating in the iGaming industry. It offers cutting-edge, Cloud-based services and Performance Marketing through B2B solutions. Its team provides customers with the technology, solutions and services to create an amazing experience for their respective users.

The company is also in ownership of six customer-facing brands that offer a gaming experience like no other in the form of casino games, sports betting and poker tables.

The company holds licenses in Malta, the United Kingdom, New Jersey, Germany and Sweden and are in talks with the Danish and Spanish regulators for acquiring licenses.

Source:

“GiG Data partners with Qlik to strengthen Business Intelligence”, europeangaming.eu, June 8, 2020.

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