William Hill announced the launch of its William Hill Sportsbook App in Washington DC, subject to the approval of the authorities, DC Office of Lottery and Gaming.
The UK-based company, which was recently acquired by the Nevada-based Caesars Entertainment Inc, already runs a sportsbook inside the Capital One Arena, DC’s first sportsbook. The new sports betting app is likely to provide fresh competition for DC’s own betting app, and it is available for download on any Android or Apple device.
Likely to Break the Lottery App’s Monopoly
Although the app is available for use within a two-block radius around William Hill’s physical sportsbook, the app is likely to give tough competition for the DC Lottery’s own Gambet betting app. So far, the William Hill app is the only other digital sports betting option launched in the District.
The limited availability of the app is because the company holds a Class A sports betting license, which falls under that category of DC sportsbook license reserved for venues located inside the DC’s four main sports stadiums and arenas. Still, many people are already seen lining up inside and outside the arena to wager, and the latest move will only improve bettors’ experience with William Hill, possibly at the expense of the city’s Lottery Commission.
What to Expect from the William Hill App
The William Hill mobile app provides fans with a unique betting experience with a wide and deep array of markets and wager types, including parlay cards and live in-play betting. In addition, the sports betting app includes a fast and secure registration process, having multiple options to deposit and withdraw funds.
All of this would be available at a tap of a finger from anywhere within the prescribed two-block radius around Capital One Arena. However, like the DC Lottery’s Gambet DC, the William Hill app will also not take wagers within federal buildings.
When Did William Hill Land in Washington DC?
William Hill launched its pop-up sports betting venue at Capital One Arena in July 2020. The company plans to inaugurate a cutting-edge, full-service permanent sportsbook and restaurant there soon, where a first-of-its-kind sports experience would await fans inside a professional sports complex. According to the company, the permanent venue, which will replace the former Greene Turtle bar, is likely to open in “early 2021”.
The UK-based group is the exclusive sports betting partner of the Washington Capitals, Washington Wizards, Washington Mystics, and Monumental Sports & Entertainment.
William Hill’s US Operation
Since the launch of its first online offering in 2012, William Hill’s mobile sports betting operations now extend to as many as eight US jurisdictions – New Jersey, Nevada, Colorado, Illinois, Indiana, Iowa, West Virginia, and Washington DC. In addition, William Hill also powers the trading services for the Rhode Island Lottery mobile app.
In September, Caesars agreed to acquire British-based William Hill for $3.7 billion with a view to managing its US-based operations. Caesars plans to sell the non-US assets of William Hill.